{"id":11031,"date":"2022-04-25T08:00:29","date_gmt":"2022-04-25T12:00:29","guid":{"rendered":"https:\/\/libsyn.com\/blog\/?p=11031"},"modified":"2022-06-02T09:15:55","modified_gmt":"2022-06-02T13:15:55","slug":"marian-erikson-plant-based-briefing","status":"publish","type":"post","link":"https:\/\/libsyn.com\/blog\/marian-erikson-plant-based-briefing\/","title":{"rendered":"Marian Erikson | Plant Based Briefing"},"content":{"rendered":"<blockquote><p><b><i>\u201c<\/i><\/b><span style=\"font-weight: 400;\">I wanted to increase awareness and share information about plant based, vegan and eco-friendly living \u2026<\/span><b><i>\u201d\u00a0<\/i><\/b><\/p><\/blockquote>\n<p><b><i>This series is all about Libsyn podcasters. Its sole purpose is to introduce these awesome podcasts to the world as well as share their podcasting insight to empower the community<\/i><\/b><b>!<\/b><\/p>\n<hr \/>\n<h2><span style=\"font-weight: 400;\">Q &amp; A with Marian from Plant Based Briefing<\/span><\/h2>\n<hr \/>\n<h3><b>When did you <\/b><b>start podcasting<\/b><b>?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">I launched Plant Based Briefing on April 26, 2021.<\/span><\/p>\n<h3><b>What made you think about <\/b><b>starting a podcast<\/b><b>?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Primarily, I wanted to increase awareness and share information about plant based, vegan and eco-friendly living.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There&#8217;s so much great content online about it. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a voiceover artist with a home recording studio, it was a natural fit to curate, record, and share this information (with permission) in a podcast format.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It&#8217;s modeled after Justin Malik&#8217;s Optimal Living podcasts \u2014 I\u2019ve always loved them. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mostly, I appreciate the variety of topics, the short episodes, that he does the research for me and I can listen while doing other things.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Eventually, I reached out to Justin before launching Plant Based Briefing and he gave me some great advice. <\/span><span style=\"font-weight: 400;\">He helped me get started and begin reaching out to bloggers\/organizations for permission to narrate their content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Secondarily, I use the podcast to grow my VoiceOver business, <\/span><a href=\"http:\/\/plantpoweredvo.com\/\"><span style=\"font-weight: 400;\">PlantPoweredVO.com.<\/span><\/a><\/p>\n<h3><b>What\u2019s the name of your show and what is it about?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Plant Based Briefing is a 10-minute-daily curated content podcast for people short on time, but curious about plant based, vegan, and eco-friendly topics.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To prepare, I research and curate the best content from experts I can find. Then, I get author permission, and narrate it in short daily episodes. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the end, Mmost people go plant based or vegan for one of 3 reasons:\u00a0<\/span><span style=\"font-weight: 400;\">health, animals,<\/span><span style=\"font-weight: 400;\"> or the <\/span><span style=\"font-weight: 400;\">environment<\/span><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yet, there are many more reasons people move away from <\/span><span style=\"font-weight: 400;\">animal agriculture. These<\/span><span style=\"font-weight: 400;\">\u00a0include\u00a0<\/span><span style=\"font-weight: 400;\">infectious diseases<\/span><span style=\"font-weight: 400;\"> &amp; pandemics, <\/span><span style=\"font-weight: 400;\">antibiotic resistance<\/span><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">workers rights, dietary racism, world hunger, wildlife extinction, biodiversity loss, <\/span><span style=\"font-weight: 400;\">etc.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Plant Based Briefing allows listeners to keep up to speed on all of these topics without a huge time commitment.\u00a0<\/span><\/p>\n<h3><b>What\u2019s your podcast set-up?\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">My microphone is a VO 1-A Harlan Hogan Signature Series Microphone<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For headphones, I use Harlan Hogan Voiceover Headphones<\/span><\/p>\n<p><span style=\"font-weight: 400;\">My interface is the Focusrite Scarlett Solo (2nd Gen) USB Audio Interface<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And finally my computer &amp; software are the Macbook Pro, TwistedWave, Izotope RX6, Audacity, Canva, Wix, Printify.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I record and edit in Twisted Wave utilizing Izotope RX6, then load the file into Audacity and add music. I use Canva for my podcast art and social media graphics.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For my website, I use Wix, and Printify for my \u2018print on demand\u2019 merchandise.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because I do VoiceOver work, I have a double-walled vocal isolation booth for a recording studio.\u00a0<\/span><span style=\"font-weight: 400;\">The walls &amp; ceiling are acoustically treated with Roxul Safe-n-Sound bass traps, Roxul Rockboard &amp; Safe-n-Sound acoustic panels, and acoustic foam.\u00a0<\/span><span style=\"font-weight: 400;\">If you&#8217;d like to see \u00a0a virtual tour of my studio, I have it\u00a0<a href=\"https:\/\/www.plantbasedbriefing.com\/home-studio\">here.<\/a><\/span><\/p>\n<h3><b>How have you promoted your podcast?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">I regularly ask my listeners to share the podcast, and to rate\/review it. And then\u00a0<\/span><span style=\"font-weight: 400;\">I give shoutouts to listeners who review and post the reviews on the podcast website.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Every episode I thank listeners for telling their friends about it, and say \u201chey\u201d to listeners in other countries (love those stats!).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I have social media pages for the podcast (<\/span><a href=\"http:\/\/facebook.com\/PlantBasedBriefing\"><span style=\"font-weight: 400;\">Facebook<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/twitter.com\/PlantBasedBrief\"><span style=\"font-weight: 400;\">Twitter<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.linkedin.com\/search\/results\/all\/?keywords=plant%20based%20briefing%20podcast&amp;origin=RICH_QUERY_SUGGESTION&amp;position=0&amp;searchId=38608f58-28b8-4ac9-a2a2-d1c4cae9b04f&amp;sid=KL%3A\"><span style=\"font-weight: 400;\">LinkedIn<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/www.instagram.com\/plantbasedbriefing\/\"><span style=\"font-weight: 400;\">Instagram<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"http:\/\/youtube.com\/PlantBasedBriefing\"><span style=\"font-weight: 400;\">YouTube<\/span><\/a><span style=\"font-weight: 400;\">), and share episodes on my personal social accounts as well.\u00a0<\/span><span style=\"font-weight: 400;\">Now I\u2019m about to venture into <\/span><a href=\"http:\/\/plantbasedbriefing\/\"><span style=\"font-weight: 400;\">TikTok<\/span><\/a><span style=\"font-weight: 400;\"> for additional promotion, after watching your awesome webinar about it!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019ve also been a guest on other podcasts where I talk about my show.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Then I do some cross-promotion with other vegan podcasters.\u00a0<\/span>My website even carries plant-based and vegan\u00a0<a href=\"https:\/\/www.plantbasedbriefing.com\/shop\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.plantbasedbriefing.com\/shop&amp;source=gmail&amp;ust=1651070351238000&amp;usg=AOvVaw0cmTt2g-KkiDTIgK-fBrVi\">merchandise<\/a>\u00a0, so shoppers can then check out the podcast as well.<\/p>\n<h3><b>What do you know now that you wish you knew when you started?<\/b><\/h3>\n<p><span style=\"font-weight: 400; font-size: 16px;\">1. I don\u2019t need to obsess about download numbers. <\/span><\/p>\n<p><span style=\"font-weight: 400; font-size: 16px;\">Essentially, I\u2019m doing this as a service project to educate people in order to save animals, the planet and human health.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yes, of course I want my listenership to grow. But, now that I\u2019m more focused on living my mission and simply being authentic, rather than obsessively looking at downloads, it\u2019s much more enjoyable!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2. I wish I knew about all the amazing resources Libsyn offers \u2026 podcast, blog, webinars, etc.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the beginning, I used with another provider, and quickly realized they didn\u2019t offer some basic things I needed relating to social posts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, I switched to Libsyn before the launch.\u00a0<\/span><span style=\"font-weight: 400;\">Really glad I switched! I\u2019m still learning and loving all the resources offered by Libsyn.<\/span><\/p>\n<p>3. I also wish I\u2019d realized that I should schedule my Libsyn-generated social posts for later in the day.<\/p>\n<p><span style=\"font-weight: 400;\">It hadn\u2019t occurred to me for the first 6 months. I was having my social posts go out at 3:30 am when my episode dropped.\u00a0<\/span><span style=\"font-weight: 400;\">A lightbulb went on when Rob and Elsie mentioned it on <a href=\"https:\/\/thefeed.libsyn.com\">The Feed<\/a>!<\/span><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.plantbasedbriefing.com\/\"><span style=\"font-weight: 400;\">Marian Erikson<\/span><\/a><span style=\"font-weight: 400;\"> knew there was a TON of info out there about plant based living. As a freelance voiceover, she saw\u00a0 an opportunity to curate, record and share bites of this info to <\/span><span style=\"font-weight: 400;\">grow awareness about plant based, vegan &amp; eco-friendly living. Short, informative and interesting, she applied her passion for saving animals, the planet and human health and made it into a 10-minute-daily podcast, <\/span><a href=\"https:\/\/www.plantbasedbriefing.com\/\"><span style=\"font-weight: 400;\">Plant Based Briefing<\/span><\/a><span style=\"font-weight: 400;\">. Listen and learn on<\/span> <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/plant-based-briefing\/id1562925866\"><span style=\"font-weight: 400;\">Apple Podcasts<\/span><\/a> <span style=\"font-weight: 400;\">or<\/span> <a href=\"https:\/\/open.spotify.com\/show\/2GONW0q2EDJMzqhuwuxdCF\"><span style=\"font-weight: 400;\">Spotify<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><b>Imagine there was a way to learn about something without committing tons of time and effort? And you could share your expertise and passion about a subject in just 15 minutes a day to help others who share that same passion. That\u2019s exactly what Marian Erikson did with her Plant Based Briefing podcast. It\u2019s a great model to follow!<\/b><\/p>\n<p><b>Why don\u2019t you?\u00a0 At Libsyn, we can help you start a podcast with everything you need \u2014 soup to nuts \u2014 in our <\/b><a href=\"https:\/\/blog.libsyn.com\/startpodcasting_2020\"><b>Start Your Podcast<\/b><\/a><b> blog series. And, when you are ready, we have the <\/b><a href=\"https:\/\/bit.ly\/plantbasedbriefing\"><b>best podcast hosting plans<\/b><\/a><b> around!<\/b><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cI wanted to increase awareness and share information about plant based, vegan and eco-friendly living \u2026\u201d\u00a0 This series is all about Libsyn podcasters. Its sole purpose is to introduce these awesome podcasts to the world as well as share their podcasting insight to empower the community! 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