August 2023 Podcast Advertising Rates
If you are looking into advertising on podcasts, podcast advertising rates (or CPM — Cost Per Thousand) are probably top
Author: Leslie Anne Mcilroy
May 2023 Podcast Advertising Rates
If you are looking into advertising on podcasts, podcast advertising rates (or CPM — Cost Per Thousand) are probably top
How to Start an Interview Podcast in 5 Simple Steps
So, you feel comfortable with knowing How to Start a Podcast — you have done the work to hone your
February 2023 Podcast Advertising Rates
If you are looking into advertising on podcasts, podcast advertising rates (or CPM — Cost Per Thousand) are probably top
January 2023 Podcast Advertising Rates
If you are looking into advertising on podcasts, podcast advertising rates (or CPM — Cost Per Thousand) are probably top
The Long-Term Audio Strategy — Trending
Does your long-term media plan include an audio strategy? It should. After listening to a recent episode of Sonic Truth,
Podcast Advertising Terms — Negotiate Like a Pro!
Podcast advertising terms are like a whole new language — one you are going to want to understand BEFORE you
Podcast Planning 2023 — Phase 2, Growth & Goals
The Podcast Growth Phase of Planning is less about achieving and more about being able to consciously make choices that
Top 5 Tips for Creating Podcast Advertising in 2023
When you are creating podcast advertising it is foremost, an opportunity to present loyal listeners with a call to action
How to Create a Podcast That’s Scary Good
Creating a podcast is, for some, the dream of making a living doing something you love. It can feel so
Christie Lazo | Vida with Christie Podcast | Motherhood
Podcasting about my motherhood journey gave me the opportunity to put my voice out there. It inspired me to be
2023 Podcast Monetization — Content Systems Before Sales
[Updated] What do content systems have to do with monetizing your new podcast? Everything! So, if you are launching a
2023 Podcast Ad Buying Strategies
[Updated] If you’re new to podcast ad buying, think about strategy the same way you think about your other media
Podcast Advertising — Spend To Scale
Podcast Advertising Stats $1+ Billion Projected amount of podcast advertising spend by 2021 — growing 85% year over year.
Key Takeaways — The Latino Podcast Listener Report 2022
This year’s Latino Podcast Listener Report hosted by Gabriel Soto, Director of Research at Edison Research and Libsyn’s Director of
Automatic Podcast Advertising — Good For All!
Automatic podcast advertising? Yes. Let’s explain. Podcast advertising has long been a growing medium for personalized, targeted sales. Traditionally featuring
A Closer Look at Dynamic Ad Insertion
“Dynamic” means pertaining to or characterized by energy or effective action. So, when we talk about dynamic ad insertion, we
Your Podcast Website — One of Your Best Marketing Tools!
One of the most important places for podcast discovery is your podcast website — a must — in addition to
Understanding Podcast Ad Insertion for Brands & Podcasters
Podcast ad insertion has come a long way! Today it is done through the use of dynamic ad tools. These
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